Takealot Ads Help
  • Advertising through Takealot
  • Introduction to Takealot Ads
  • Getting Started
    • Introduction to Dashboard
    • Order Log
    • Funnel Metrics
    • Performance Trend
    • Program Contribution
    • Your Campaigns
    • Bid Settings
    • Catalog Performance
  • FAQs
    • How much ROI can I expect?
    • Why am I not getting a good ROI?
    • How long does it take for campaigns to get activated?
    • Which products are selected for ads and how are products chosen?
    • What are the best practices to get optimum ROI?
    • My Budget is not getting spent. What should I do?
    • Creative Guideline
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Introduction to Takealot Ads

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Last updated 4 years ago

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Using Takealot, you can natively promote your products on takealot.com and the mobile app as sponsored products.

Takealot ads place your products as sponsored ads on multiple spots on takealot.com, attracting relevant traffic and substantially boosting the sales.

Your sponsored products can appear on Takealot website (desktop and mobile) and on Takealot mobile app.

Ad Placements on Takealot

Sponsored product ads appear on the following pages on Takealot:

  1. Category Page Ads

These ads appear on product category pages. For example, here is a sponsored ad appearing on the 'Homeware' product category page.

2. Search Page Ads

These ads appear on search pages, i.e pages that appear when a customer searches for a product by typing it in the search bar. Here is an example of a sponsored ad that appears when a customer searches for 'rug':